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Use Instagram highlights? These are the stories you see directly under the profile information. If you want to organize your content and make sure that the most important thing stands out. Then, Highlights is the best option for you!
Take the example of this toy business in Spain:
Instagram raises the work as a collection or a menu of the stories that you always want to be visible to your followers. You can add a name that describes its content and a cover picture. Do you think that these highlighted stories are clean and attractive enough to attract your supporters' attention?
However, adjusting your Instagram highlights for cover photos does not seem to be a priority, but it is actually very important to build your brand with your own style and consistency. It is also a good way to avoid confusion and optimize the disposition of your content. In this article we show you how to adapt your cover and cover some strategies and tools. Let's start!
What are Instagram highlights functions?
Before you adapt you, you need to know what this function has to offer. You probably already know that a story will only take 24 hours. By highlighting a story, it will no longer be available for only 24 hours, but as long as you want and you can even label it.
But attention! The name or title can only be up to 15 characters long. It is important to note that if you want the title to be fully displayed, it is best to make it about 10 characters long.
As we can see in the example above, the title of the highlight “Vintage S …” was cut into half because the visible signs were displayed Instagram. It is always recommended to keep the length of the title under the restrictions of the 10 characters to ensure that their followers do not miss anything.
And what about the cover? In this case, Instagram automatically uses the image of the first highlighted history, which is not recommended by several factors: do you really get up? Do you match the brand style? Does it look more organized?
We took the above example from the blog Social Media Examiner in the social media, and just like in the article, these highlighted images are lost in the profile. You don't even build a brand identity.
On the other hand, in the following example we can see a clear example of what we should achieve with Instagram highlights. This is a profile of a professional photographer.
Short and simple names. The same color on every cover and the same style that corresponds to the personal brand. We should think about this if we want to adjust our highlights.
Let's take a look at another example:
Take a close look at this profile. The cover corresponds to the style of the brand. The reason? First, because it is an Argentine company that produces ceramic products with a unique aesthetics. The same aesthetics is shown in every story.
Some of the highlights refer to the manufacturing process and others with the product photos. Obviously, some adjustments could be made to make them even more organized, but the idea of using a symbol as a name appears exactly for such a brand.
In general, it is necessary to name the highlight, but it always depends on the brand and also on the type of product. However, everything related to an artistic side has a bigger creative gap.
Let us see how to make your covers and adapt your highlights!
#Draw attractive cover for stories presented for your Instagram
You can create similar covers and always respect the same elements as color, typography, image, symbol, logo, etc., or you can also use different cover by adding a common element.
In the following example, the covers are the same and adapt the color and logo of the profile.
In this other example, the cover use the same background color and only change the picture.
And with which tools should you design your covers? It is the easiest and easiest to use online apps like Art studio. You can access you via your cell phone. If you are used to enabling more well -founded tools such as Photoshop or Illustrator, you can of course also use them.
A crucial point: The size should be 1080 x 1920 pixels. In ARTSTUDIO you can use the Instagram stories, which can be very useful!
However, these are not all options! On Instagram itself, it is possible to design a cover picture when creating a story. All you have to do is to use Instagram as a character tool and to imagine how you want your cover.
As we already know, Instagram has typography options, image filters, stickers, etc., but this is not the most recommended option. It is best to use Art studio For a simple reason: they have a larger scope for measures.
In this video of a social media expert you will see the creation process from scratch.
https://www.youtube.com/watch?v=3seqbuusus4
Recommendations for creating the layers
- At least at the beginning, the best option is to create a simple drawing. That means inserting as few elements as possible.
- Center the text, the logo, the symbol or any other element you use.
- Add texts that clarify the content of the highlight history. If you have a name that does not allow you to expand, put some data on the cover with which people let know what it is about.
How do I add your drawings to the Instagram highlight stories?
Now you have made your cover. It has already saved it on your phone or computer and is time to put it in your highlight. It's very easy!
Let's take a look at the steps:
- Add your cover as an Instagram story.
- Next, emphasize the cover story. Simply press the heart symbol with the “Highlight” label.
- You now have the opportunity to create a new story or to choose an existing one. Next you will insert this cover into the option you choose.
- If it is an existing story, you will do an update of your cover. In the highlight you want to update, go to the “highlight” symbol and then into the three points that appear in the lower right corner.
- You have 3 options: Edit cover, rename the highlight or delete those that you no longer want to be displayed.
- Select “Edit Cover”, select the design that has already been created and you are ready!
Repeat the process with everyone you created.
By creating custom cover for your Instagram highlight stories, your most valuable content can always be available in your Instagram profile. And it too make it easier for you Trailer To navigate through their content and combine the style of the brand.
All of this seems insignificant at first glance, but it becomes a powerful instrument for every company. The user experience on Instagram becomes a little deeper and gives you the proposal of your brand more precisely.
Tell us: Use highlights? How was your experience so far? Do you get better results? Which tools do you use?
Create your very own Auto Publish News/Blog Site and Earn Passive Income in Just 4 Easy Steps