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One of the world's best-known low-cost airlines is taking steps toward a more luxurious experience.
Spirit Airlines has announced that it will offer a new class called “Go Big,” which includes extra-wide seats at the front of the plane. It appears to be the budget airline's version of “business class” seats.
Related topics: Spirit Airlines CEO: The airline industry is a “rigged game”
Other benefits of the new seats include complimentary snacks and drinks, one piece of carry-on baggage, checked baggage, priority boarding, priority check-in and access to in-flight streaming services.
The seats also feature additional padding and legroom without a middle seat.
“We are opening a new era in Spirit's history, taking low-cost travel to new levels with expanded options unlike anything we've offered before,” said Ted Christie, Spirit's president and CEO, in a company press release. “We've listened to our guests and are excited to give them what they want: choices for an elevated experience that are affordable and offer unparalleled value.”
Spirit has always been known for its below-average ticket prices, but also charges extra for additional perks and services, including carry-on luggage and snacks for certain ticket holders, depending on the fare tier.
The new seats can be booked from August 16 for flights departing on August 27 or later.
Spirit did not provide any information about the exact price of the new seats.
Earlier this year, a planned merger with JetBlue failed after the US Department of Justice blocked the $3.8 billion deal on the grounds that the merger would lead to a monopolization of competition in the airline industry.
Related: Spirit Airlines furloughs hundreds of pilots and postpones Airbus
“Today, nearly all of the profits of the entire U.S. airline industry are concentrated in just two companies, while the smaller, non-traditional airlines struggle to restore profitability in what looks more and more like a rigged game,” Christie told investors in May during a first-quarter 2024 earnings call about the failed deal. “American consumers are the long-term losers.”
The airline had a difficult first quarter, reporting an adjusted net loss of $160 million and revenue of about $1.3 billion, down 6.2 percent from the same period last year. The airline attributed this to bad weather on the East Coast and “air traffic control-related delays.”
Spirit Airlines reported a year-over-year decline of over 83.55% on Wednesday afternoon.
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